01. TOTOKAELO SS19 MARKETING ASSETS
Art Direction – November 2018 - June 2019
Art Direction for Totokaelo’s SS19 photographic marketing assets. I worked with our in-house studio team to develop and ideate a consistent visual tone for the brand’s photography that’ll be featured weekly on the brand’s website.
Photography: Ethan Hickerson, Stylist: Ali Breslin, Digitech: Dev Hein
02. STONE ISLAND: OF REMAINS AND LINGERING
Art Direction – March 2018
For Stone Island SS19, the lookbook plays around ideas of practicality, tactility and survival. As a brand Stone Island prides itself on the pursuit of perfection and development, the never ending pursuit. The lookbook is a play of these ideas with two men who've experienced life but through the utilitarian nature of the clothes and the demands of their environment, are always on a consent search for more. Find the project (HERE).
Photography: Adam Clark, Stylist: Ali Breslin, Producer: Christopher Gonzales
03. VACANT ABERRATION
Art Direction – April 2018
For Totokaelo’s SS19 Men’s trend. The lookbook is a play on the idea of trends as a reflection of societal values. How does the reflective inanimate mannequin differ from the human being? Can what is reflected and literally put onto the mannequin bring it to life and make it more appealing than a human body could? Find the project (HERE).
Photography: Katie and Joe, Stylist: Mary Bustamonte, Producer: Christopher Gonzales
04. AN INFINITE SPRING
Art Direction – Feb 2018
Art Direction for Totokaelo's SS19 launch. Photos I took myself but the full project included a beautifully shot film by Griffin Stoddard which you can find (HERE).
Cinematography: Griffin Stoddard, Photography: Myself, Stylist: Julie Brooke Williams, Producer: Sarah Oh and Christopher Gonzales